Wojciech Pszczolarski targets a medal at the European Championships in Heusden-Zolder

Leading Polish track cyclist Wojciech Pszczolarski recently announced an important step in his career, just ahead of the European Championships in Heusden-Zolder (12-16 February). The two-time European Champion has joined forces with the EliteCore agency, which supports him both on and off the track. - I'm ready to fight for a medal - says Pszczolarski.

A new partnership, new opportunities

EliteCore is responsible for the strategic planning of the athlete's future career, negotiating sponsorship contracts and supporting him in building his image. The rider himself makes no secret of the fact that this is an important moment for him.

- I knew it was the right time to join EliteCore. Their experience
and professionalism will allow me to focus on what I do best - riding and fighting for the highest goals. At the same time, thanks to them, I can think about the future after my career ends - says Wojciech Pszczolarski.

The goal? A European Championships medal!

In just a few days, Pszczolarski will line up on the track in Heusden-Zolder. The European Championships are a key test of his season, and his ambitions are high.

- Every race in the white and red of Poland is a matter of great pride and responsibility. I know I'm capable of fighting for a medal, and that is the goal. Preparations are going according to plan - now it's time to deliver - the rider stresses.

Pszczolarski: European Champion, Olympian, soldier

Wojciech Pszczolarski has been one of the leading figures in Polish track cycling for years. A two-time European Champion (2015, 2018) and World Championships bronze medallist (2017), he has won 35 Polish national titles and competed at the Tokyo Olympic Games. He rides for the Czech team Tufo Pardus Prostejov UCI Conti Team, and since 2023 he has been a member of the Athletes' Commission of the Polish Olympic Committee.

EliteCore: support at every stage of a career

EliteCore is an agency providing comprehensive support for athletes - from contract management and marketing to planning life after competitive sport.

- It's important for athletes to have the right backing so they can think not only about their next races, but also about what comes next. Wojciech is a great athlete, but also a person with clearly defined goals. We're delighted to support him through the next stages of his career and we can't wait for the competition to start. - says Karolina Bisek, CEO of EliteCore.

European Championships: where and when to watch?

The European Track Cycling Championships will take place in Heusden-Zolder (Belgium) on 12-16 February. It is one of the first major events of the season and a key test for Europe's best. The event will be broadcast on Eurosport channels.